We’ve witnessed the B2B commerce landscape rapidly change over the last few years. Today’s B2B buyers want convenience and the same user-friendly experience they’re used to from their B2C shopping experiences. For companies to be successful, they must provide an online experience that meets business buyers’ complex requirements and rising expectations.
Buy a new sleeping bag from your mobile phone, submit and track a repair for your tent or get some tips on camping with kids. These are just a few of the features transforming the customer experience on BigAgnes.com.
With the vast geography of Canada, and the decline of the local mom-and-pop soccer shops, Soccer Express saw a need to revamp its business model to focus online. However, its disparate technology systems were holding them back from going full speed into omnichannel success.
When online retailer DIY Home Center was getting started, cloud software was in its infancy. Like many other companies, it was using QuickBooks for accounting and had built its own ecommerce site and product information system (PIM).
As a New Zealand-based company, operating as global business from the beginning, Mons Royale was not only taking on well established companies in the sports apparel market when it began its journey, but with some significant challenges to overcome. Yet, spurred by the loyalty among outdoor adventurers to the company’s high quality and stylish merino wool clothing, Mons Royale quickly outgrew its initial software systems. It turned to NetSuite for a unified system across financials, inventory, ecommerce and marketing to expand its global brand.