Advertising in 2017 will continue to see the wholesale upheaval that is pressuring agencies to adjust traditional business models and rethink operations. Already, the shift from brand-building traditional advertising to metric-driven digital advertising is in full motion. Agencies are building a talent pool that map to client opportunities. To not only survive, but thrive in this environment, advertising agencies need to account for these key trends impacting the industry.
With more than 1.8 million nonprofit organizations operating in the United States alone, providing 5.4 percent of the nation’s entire GDP, the nonprofit sector has increasingly proven itself as a key player in today’s business landscape. Similar to the for-profit sector, this strong presence and reach also comes with complexities. As a new year unfolds, it is crucial to stay informed on key trends and evaluate what shifts organizations must make to not only stay afloat, but truly accelerate progress against their missions.
One key benefit of Oracle’s acquisition of NetSuite is the resources Oracle brings to help NetSuite expand its global capability and reach. Today we’re happy to announce early progress toward that goal.
NetSuite’s release of its new Intelligent Order Management solution at its annual SuiteWorld conference in San Jose, was particularly timely for one customer.