Your B2B Ecommerce Platform Needs to Provide More Than Just Purchasing Capabilities
Succeeding at B2B commerce takes more than an attractive website. Companies need to create sites that engage business customers, maximize their buying efforts and save them time. A B2B ecommerce platform should not only provide an online web store, but also deliver to your customers password-protected, self-service capabilities to manage all aspects of their business relationship. Three key areas of a supplier's relationship with their buyers that you should make sure your B2B ecommerce platform supports are purchasing, billing and support.